The Stage is Set: KeTIBA 2025 is Coming
Kenya’s travel industry is counting down to one of the most anticipated events of the year – the Kenya Travel Industry Business Awards (KeTIBA) 2025. Hosted by the Kenya Association of Travel Agents (KATA), KeTIBA is more than an awards night. It’s a celebration of excellence, innovation, and the partnerships that keep Kenya’s travel ecosystem thriving.
This year, the awards ceremony will take place at the prestigious Emara Ole Sereni Hotel, Nairobi, a fitting venue for a night dedicated to honoring the very best in the travel industry.
Winner Reflections: Amadeus – Best Travel Technology Company 2024
At KeTIBA 2024, Amadeus was recognized as Best Travel Technology Company in Kenya — a proud moment that affirmed their contribution to the country’s travel ecosystem. For Amadeus, the award was not just a trophy, but a validation of their role in driving travel technology innovation in Kenya and supporting the industry’s growth.
“This award was a proud moment for our team and a strong affirmation of the value we bring to Kenya’s travel ecosystem. It reinforced our commitment to delivering innovative, customer-centric solutions and deepened our engagement with partners across the region,” Amadeus shared.
The recognition has since strengthened Amadeus’ presence in the Kenyan market and motivated their team to continue shaping the future of travel. With technology as the backbone of modern travel, Amadeus is committed to powering personalization, efficiency, and sustainability, ensuring that travel businesses thrive in a digital-first world.
Looking ahead to this year’s celebration, Amadeus is eager to reconnect with industry leaders and continue contributing to the sector’s transformation.
“KeTIBA is a unique opportunity to celebrate progress, spotlight innovation, and share stories that inspire. We’re especially excited to connect with industry leaders and support the continued growth of Kenya’s vibrant travel sector.”
Why KeTIBA Matters to Kenya’s Travel Industry
KeTIBA stands out as the first peer-reviewed travel industry award in Kenya. It combines peer recognition, public participation, and independent auditing by Ronalds & Associates to ensure credibility and transparency. Travel agents nominate and vote for suppliers, suppliers do the same for agents, and the public also participates in select categories. This makes KeTIBA a true reflection of the values and standards that drive Kenya’s travel and tourism industry.
For businesses and professionals in the travel sector, winning a KeTIBA award means enhanced credibility, stronger brand visibility, and recognition as a leader shaping the future of Kenya’s travel landscape.
KeTIBA 2025: What to Expect at Emara Ole Sereni
This year, KeTIBA returns bigger and bolder. Building on the energy of last year, the 2025 edition promises:
- More award categories celebrating excellence across travel agencies, travel technology, airlines, and innovation.
- A gathering of Kenya’s top travel leaders, global partners, and changemakers.
- An evening of recognition, networking, and inspiration that sets the tone for the future of the Kenya travel industry.
The countdown has begun. KeTIBA 2025 is where Kenya’s travel story will be written, celebrated, and remembered. Don’t miss your chance to be part of the red carpet moment that defines our industry.
Stay tuned for nomination and voting details, and get ready to recognize the best of the best in Kenya’s travel community.
By Jacinta Waeni